Thursday, September 13, 2007

Optimize The Ads On Your Blog

By Jamie Boyle

When dealing with ads on your blog the biggest thing you want to do is make them highly effective.

There are several tips and secrets that will gain you more clicks on your Google ads.

Blend ads with background

The first thing you can do is blend your ads in with the background. By doing so you will gain more attention and interest to the reader. Advertising is all marketing and layout and what works best. When blending the ad in with the background and having a bold colour for the title, it will be more likely that the reader will click on your ads.

Ad placement and format

Another thing you can do is make sure you have good ad placement. Working with an adsense campaign can be a lot of experimenting. Some ads will get more clicks then others and you need to determine which ones are most effective. Place ads where it's most visible. I often tend to put a hozizontal ad across the top under my title. I find that is really efffective and it's nearly the first thing the person sees. Play with it and see which ones are most effective for you and make sure you use the right colours for your ad format compared to your site.

Here's a good tip for you.

Place ads underneath your posts. It's the next thing the reader sees after reading your article.I've heard people do this before and they seen the clicks go up drastically.

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